Joezehh (she craves mascara) did this earlier today and tagged anyone else who wanted to do it, so i thought “whyever not”…

1. Post a picture of the bag, purse, handbag, pocketbook [whatever you call it] that you are carrying. Now, don’t you even think about going back there to your closet and getting your very favorite one or that cute little vintage clutch that you carried the last time you went out…I want to see the purse that you carried today!

2. Tell us how much it cost. Oh my, I know what you are thinking – a proper lady would never discuss matters of money, darling. Well, yes, but today we are gonna break that rule and tell. Yes, tell how much it cost. We won’t judge. This is for entertainment purposes only. And if there is a story that goes along with this purse, tell it.

This is my current handbag, It’s nothing special, it was £8 from primark i believe!

Here’s what i have in it…

Clockwise from the top…

  • Pink Filofax
  • Tresemme freeze hold hair spray
  • My purse :)
  • Handy Gurugu hand cream from LUSH
  • My work keys
  • My ipod touch, which i keep in little felt “johnny loves rosie” bag.
  • Chewing gum
  • Carmex ♥
  • Bourjois 3d effect lipgloss in 33
  • Rimmel lipstick in nude delight
  • Mac Lipglass in oyster girl
  • Blistex herbal lip balm
  • Garnier eye roll on
  • Lancome black eye khol
  • My Phone – Samsung Tocco – This beast hates me…does anyone have this…and it cuts out after 10 seconds EVERY phone call? seriously? whats up with that samsung..sort’it aaht.
  • Hair grip :O
  • Mac perfume in turquatic…loves it.
  • Hair appointment card – Yes next tuesday im having my hair done…darker or lighter anyone?
  • Train tickets from a visit to see my boyfriend (which was ages ago..jeez need to clean out my handbag)
  • Glamour Mag
  • My paying in book…exciting huh?
  • £5 no7 voucher…i just threw this in my bag along with the reciepts…anyone else get panicky and rush out when theyre paying for something? haha i don’t even know why…i can take my time if i wanted!

So there is my handbag contents…Sorry they’re not that exciting!

I tag everyone who hasn’t done this yet…I really want to see what everyone else has in their bags!

  1. i love your bag zoella! i think i might do this if i have the time :)

    ps – i curl my hair and tease it with a rat tail comb!

  2. might give this a go tomorrow

  3. Laura

    Loved this :) I love your blog…and that handbag is fab, I never seem to hit Primark at the right time, it’s always crap when I go in…hmm! x x x

  4. Meya

    love the bag! i think i might do this… =]]

  5. your bag is gorgeous! i love this kind of posts, No 7 voucher? Do you live in the UK? cool! :)


  6. love your bag!! Gr8 blog :)

  7. Posey

    So glad you got my package!

    you dont have to send me anything in return Lol, just do my contest!!!!!!!

  8. Ondine

    I love these posts. I should do my bag soon. I’m the same as you – always endless train tickets knocking about for some reason.
    Also – for the first time ever I actually used one of those Boots vouchers the other day- result! Normally they sit in my purse until they expire…

  9. @Ondine – Yeh, haha i was in boots and i was going to use one that i knew i i started looking for something…then realised it had expired..but then u pay for stuff and get another one…they shud just give u one as u walk in the door. :)x

  10. kPg

    So that's the usual contents of a woman's bag, huh? Seems like make-up is a staple item, hehe. Have you ever wondered what's in a guy's bag? Well, it's about time that someone blogged about it. Check it out! Thanks. =)

  11. Ooh going to take the pictures tonight and upload the post tomorrow. Exciting :)

  12. Hanna

    Just came across this blog post, only four years later, hah! Anyway I liked the idea of this post so I've just uploaded what's in my bag onto my blog :) Thank's for the idea :)

  13. is is weird that i'm reading every single one of your posts okay no

  14. You have a cute and organize blog !

  15. u hav ereally good stuff in ur bag amazing:):)

  16. Hi Zoella:) I just want to say wow. Like honestly, wow. You have changed my life so much- in a good way that is! By watching your YouTube videos or reading your blogs, you have taught me so much; beauty and fashion looks, how to deal with anxiety, just ahhhhh everything! I can not even explain this! You mean a whole bunch to me! In insparation of you I have now created my own blog too! You are beautiful in every possible way and have a heart of gold! I love you so much Zoe, so so much! ~Hannah xo

  17. You love celebs. You really love round-ups. So now, in lieu of our usual daily celeb features, we'll be presenting our readers with a twice-weekly bag-carrying celeb smorgasbord. There's something for everyone, so if you suffer from Kardashian fatigue, or Real Housewife fatigue, or Birkin fatigue (highly scientific studies show that they are all irrevocably linked), there are plenty of other attractive celebs carrying gorgeous designer bags upon which to rest your gaze. Check out Designer Women's Top Fashion Brands it has the best selection of fashionable clothes, jeans, dress, bags, shoes, accessories, etc.

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  19. Reading all your blog posts from years ago. its crazy. I've now started my own blog. if any one would like to check it out i'd very much appreciate it :)

  20. ruffaydaaa

    aw it’s so cute seeing the old zoe blogs xx – follow me on twitter haha @zalfieizbae <3 btw Zoe I think you're such a genuine person and I want you to know that you honestly are the most beautiful person I know inside and out. You have such a great and humble heart and you're such a joker xx love love love you and hope if you see this and if you're in a bad mood this will cheer you up :)

  21. Shannon Jones

    check out my new blog :

  22. Brodie

    This is my current handbag it was on sale at peacocks was £12 reduced to £6! Inside it I have my:
    – Minnie Mouse vanilla lip balm
    – Garnier incentive 7 days hand cream
    – No mark hair tie
    – My purse
    – My brace brush to take out things that are caught in my brace!

  23. CuteSalad

    I have a watermelon across the body bag £4 from Primark! Bought it because it was a bargain! I have my phone, money, lip balm, brush, chewing gum and err girly thing! CuteSalad x

  24. Ivy Green

    I cleaned out mine the other day (shudder)

  25. Really interesting reading your old posts and how far you have come since then – I wonder if you would still carry this stuff in your bag now? It would be good to see a comparison of then and now :)

    • Rebecca “perpetuallymeee”

      Exactly why I’m here too, just having a little look and totally agree would be great to see a comparison!

  26. David Taylor

    Love this post